JENNEN Shoes | Our New Brand Name

April 12, 2018

Melb Store room


If you were a long-term customer of Taller Shoes Australia, you’d notice that our company underwent a brand name change in 2017.

Established in 2007, Taller Shoes Australia is now known as Jennen Shoes.

Why did we update our brand name from Taller Shoes Australia to Jennen Shoes?

We wanted to create a brand name that’s unique and unrelated to the fact that we exclusively design height-increasing shoes for men.

Taller Shoes Australia was too recognisable as a brand that designs shoes that make men taller.

Though the majority of our customers stood taller and proudly in our elevator shoes, we felt the need to be empathetic towards our customers who wanted to stand taller without their shoes having word ‘Taller’ written inside them.

As a result, our shoes are now labelled with the brand name JENNEN with no indication that they add some height.

We also updated our website address to with customer discretion in mind.

With the new brand name and website address, our focus is now on the fact that we design shoes that are fashionable, well made and comfortable to wear.

It’s just an added bonus that JENNEN Shoes give our wearers a height boost!

The brand change from Taller Shoes Australia took us time and energy, but the result is something we’re really proud of.

Even if you’re not ready to purchase now, when it is time to update your shoes, just think JENNEN Shoes.

We’ll give you a confidence boost as well!

As always, thank you for reading and don’t forget to stand tall!